Geof-Crowl / inside-apples-perfectionism-machine
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Wednesday, Oct. 28th 2015

Inside Apple's perfectionism machine link →

"For those struggling to understand what Apple is up to, it might be best to imagine the Apple logo as a giant, rose gold-colored apple sculpture that's being polished beyond perfection, to some sort of ideal, a level of quality that is so undeniable that no competitor dares forget it."

Updated on Saturday, Feb. 15th 2020